The fourth #Platinum4 announcement is on its way! Look to the stars on 04.01 for more...https://t.co/GLRQg6RNI8
— PlatinumGames Inc. (@platinumgames) March 26, 2020
Platinum will reveal its final ‘big secret’ on April 1
Platinum 4 campaign to conclude next week
PlatinumGames will officially reveal the fourth announcement in its ‘Platinum 4’ marketing campaign next week, on Wednesday, April 1.
The marketing campaign has been running since the start of the year and first unveiled the crowdfunding campaign for The Wonderful 101: Remastered, which went on to raise some $2.1m / £1.7m.
In late February Platinum followed up its Kickstarter with the announcement of Project G.G. (working title) from director Hideki Kamiya, described as PlatinumGames’ “first fully owned and self-published title.”
Project G.G.’s announcement arrived in conjunction with the third piece of news: a new Tokyo-based PlatinumGames studio.
As part of the project’s development Platinum said it would be conducting “a wide-scale recruitment drive” for a new Tokyo studio. It was suggested in Famitsu that Platinum is looking to grow Project G.G.’s team from 15 to 100 people.
The studio told Famitsu in February that the remaining project in the Platinum 4 campaign is not a port, but “a big secret.”
Platinum has made no secret of its ambition to move into self-publishing.
Studio head Atsushi Inaba told VGC in May 2019 that moving towards such a model would allow the company to own its own IP for the first time, offering it more control over how it plans its games.
At the time Inaba claimed Bayonetta 3 would see a change in design process based on experience creating the first two games, and revealed that the firm was midway through creating an unannounced title which he claimed “has never been done before”.
Platinum has two in-development original IPs, which will be owned entirely by the studio.